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Sandler Success Principles : 11 Insights that will change the way you Think and Sell, by David Mattson Bruce Seidman
Download Ebook Sandler Success Principles : 11 Insights that will change the way you Think and Sell, by David Mattson Bruce Seidman
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Review
''The best book I have read covering the subject of professional selling, providing a clear, rationale and systemic approach not simply the 'conceptual.''' --Rob Howard, Director, Sales & Marketing Norgren Europe, European Fluid Controls, FAS Group''Sandler Success Principles is another great example why Sandler Training is simply the best in developing sales professionals and executives. It offers powerful and practical insights that will make you clearly more successful.'' --Markku Kauppinen, CEO Extended DISC North America, Inc.''Sandler Success Principles reinforced my belief that it is unquestionably the most effective system for developing the necessary skill set for success in any negotiation.'' --Perry S. Fong, Senior Vice President RBC Wealth Management''If you want your career in sales to be both more productive and enjoyable, read this book to gain excellent insight into what makes sales people successful.'' --Kevin McGeeny, CEO StarSupply Commodity Brokers, Geneva & Chicago''Sandler Success Principles reinforced my belief that it is unquestionably the most effective system for developing the necessary skill set for success in any negotiation.'' --Perry S. Fong, Senior Vice President RBC Wealth Management''If you want your career in sales to be both more productive and enjoyable, read this book to gain excellent insight into what makes sales people successful.'' --Kevin McGeeny, CEO StarSupply Commodity Brokers, Geneva & Chicago''Sandler Success Principles reinforced my belief that it is unquestionably the most effective system for developing the necessary skill set for success in any negotiation.'' --Perry S. Fong, Senior Vice President RBC Wealth Management
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About the Author
David Mattson is CEO and a partner at Sandler Systems, Inc., an international training and consulting organization, where he continues to be a trainer and business consultant for management, sales, interpersonal communication, corporate team building, and strategic planning worldwide. He is also the author of The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them, and coauthor of Five Minutes with VITO: Making the Most of Your Selling Time with the Very Important Top Officer.Bruce Seidman is president and a partner at Sandler Systems, Inc., where he works closely with Sandler trainers to help them grow, using technology to share best practices across the entire global team. He carries on the legacy that his father, David Sandler, began in 1967.
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Product details
Hardcover: 160 pages
Publisher: Pegasus Media World; Reprint edition (April 24, 2012)
Language: English
ISBN-10: 098225542X
ISBN-13: 978-0982255421
Product Dimensions:
6 x 0.5 x 9 inches
Shipping Weight: 13.6 ounces (View shipping rates and policies)
Average Customer Review:
4.3 out of 5 stars
45 customer reviews
Amazon Best Sellers Rank:
#107,159 in Books (See Top 100 in Books)
This is an easy to read book, i finished it in a 4 hour flight. Half of the insights are common knowledge, but the other half are very interesting. Here are some samples of the interesting insights:The idea of the separation of inner and outer world was presented in an easy to understand analogy. No one can enter your castle without your permission, we are hurt if we allow our outer world hurt us.Few people are winners and few are real losers, but "at-leasters" are the worst kind of us. The Mr. and Mrs. Average. Those who are not great but not losers too. Beware of this zone, which has hit so many of us without recognizing it.We are affected with 3 tapes: Parents tape, who either critical or nurturing; Child tape, that craves within us being childish all the while, and the adult tape, which is the most logical and correct.Attitude, Behavior, and Technique are the 3 elements that create our own success.How can we use all these insights to our advantage? Read the book.
A great new book from the David and Bruce was released today. I got an advanced copy, and read it straight through over the weekend.This book is the perfect companion to the other teachings. If you haven't read the rules book or the bike book, then pick those up too.Overall, David and Bruce teach you to improve your communication and sales skills by improving 3 areas, your attitude, your behavior, and your technique. This book is all about attitude. How do you keep yourself in the right frame of mind so that you can communicate clearly and get the successful results you want, consistently over time.Their other books will tell you how to be successful. This book will tell you why you will be successful. These crucial insights are often the determining factor between success and failure. It not what you say or how you say it. It's about why you said it, and where your head and heart were at when you said it.It is a heady concept, but just read the book. It is an easy read and well worth your time. Then take the action steps and make them a part of your routine and system for continuous and long term success.Good luck!
Good easy read very good concepts...Having never been exposed to Sandler I though I would give this a try first. I have been in sales professionally for over 20 years and read a ton of books on the subject as well as having taken training courses. There is new information/concepts that I was able to learn from and that were new to me and that was refreshing considering most sales books on the market are re-hashing of the same material and just packaged differently.
I bought this book as a sales tool since the training classes are bit pricey. What I got was not just a lesson in better salesmanship, but instead, several lessons on healing the past and overcoming negative self beliefs that hold us back in professional and personal areas of life. Sandler is a gifted counselor cleverly disguised as a sales guru. I am forever grateful to his research and insights into healing the human condition. I know I have more confidence to close more sales and making more money because of his powerful principles.
Success is a process that must develop with continuous application of David Sandler's proven and tested principles of sales in any industry.
Loved "You cant teach a kid to ride a bike at a seminar", and like this even more - straight to the points, you wont be able to put it down.
The author really hits it head on. Great book that travels through the sales experience for the beginner to the advanced.
I recommend Sandler Success Principles because I appreciate content that is succinct and beneficial. This isn't a deep dive into the Sandler methods/rules. Rather, it's a high-level primer for the uninitiated or a good reminder for those familiar. Either way, it can help you to renew your perspective and give you tools you can start using immediately. All this in a quick read 136 pages.
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